Bloomin’ 4 Good Program

Welcome to the Winn-Dixie Bloomin’ 4 Good Program! Each month store leadership selects a different local hunger organization to receive a $1 donation from the purchase of every Bloomin’ 4 Good bouquet with the red circle sticker. Use the resources below to let your supporters know.

*See FAQs for calculation.

Bloomin’ 4 Good Program Overview

Supporting the Community with Every Bouquet Sold!

Every time a shopper purchases a bouquet with the red circle sticker at your given Winn-Dixie location, your hunger organization will receive a $1 donation. You can help drive bouquet sales and donations with an ongoing campaign to:

  • Promote by emailing supporters.
  • Promote by posting to your social media.
  • Promote by sending press releases to local media.
  • Check in with the store to meet its leadership and check out the bouquet display and stock.

Marketing Tools for Nonprofit Organizations

The more you get the word out to optimize sales and donations, the more you can maximize the benefit to your hunger organization. Here are more easy-to-use tools that can help you create a complete campaign, so start spreading the news!

Bloomin’ Benefits!

Read about local nonprofit organizations and how they’ve benefited from the Bloomin’ 4 Good program.

Bloomin’ 4 Good

Who will feed the kids this weekend?

First Coast Chapter Blessings in a Backpack

Community Bag

Opening doors to a limitless future.

The Hope Center for Autism

Frequently Asked Questions


What is the Bloomin’ 4 Good Program?

Fight hunger with every bouquet of flowers sold! Each time a Winn-Dixie shopper purchases the $12.99 Bloomin’ 4 Good Bouquet with the red circle sticker, $1 is donated to a local hunger organization selected to benefit for the month. $1 Donation = 10+ Meals Donated. It’s as simple as that! Every bouquet sold works to fight hunger across the local communities served by Winn-Dixie. This program is available at all Florida Winn-Dixie locations.

Where can I buy the Bloomin’ 4 Good Bouquet?

Bloomin’ 4 Good Bouquets are available at all Florida Winn-Dixie locations. Look for the bouquets with the red circle sticker, located in the specially marked display box in the floral section. If you can’t find them, just ask a staff member where they are. They’ll be happy to show you!

Does only a certain type of floral bouquet benefit local nonprofits?

Yes, only the assorted floral bouquets with the red circle sticker (pictured below) will benefit the selected hunger organization of the month. The bouquet is a grower’s choice floral bouquet, which means that it is a seasonal assortment of flowers. This means that the specific kinds of flowers within the bouquets will change, but the red circle sticker on the bouquet is the indicator that it will benefit a hunger organization upon purchase. You can find them in the specially marked display box in the floral section.


How do you calculate the amount of meals a $1 donation provides?

We work with local food pantries and food banks to provide nourishing meals to those in need. According to Feeding America, every $1 donation allows partners to secure and distribute 10 meals to those in need. To learn more, read this article by Feeding America: https://www.feedingamerica.org/ways-to-give/faq/about-our-claims


Can I submit my hunger organization to participate in this program?

Yes. Winn-Dixie is committed to serving the communities in which we live and work, so if your hunger organization is 501(c)(3) certified, then visit our Submit an Organization page to sign up to participate, or visit our website to learn more about our other community programs.